BLOCKS Launches Kickstarter Campaign on October 13 Mobile devices have taken over our lives, and the smartwatches have come a long way as well. Always a reflection of smartphone trends, the smartwatch industry demands innovation at every turn, with so many different brands competing in the market. Reports by Business Insider show that while we are only just seeing the rise in adoption of wearable technology, improved features and customizability will see the industry reach monumental growth by 2019. The same reports also reveal what constitute as barriers to the adoption of smartwatches: price, lack of functionality, and style. Many will recall these to be the same problems that the smartphone industry saw when it first launched, as new technology had been too expensive, and smartphones had been clunky and apps had been limited at the time. Mere years before the smartphone launched, the operators and developers of Spin Genie now say there were 1 billion smartphone users in 2012, with the number expected to double by the end of this year, and we can expect the same trend when it comes to wearable technology. As new competitors bring new features, consumers are presented with a myriad of different smartwatches, each bringing its own style and functionality to the table. One particular brand, however, seeks to capitalize on customizability in a way no other brand has, creating the first modular smartwatch. Enter BLOCKS, a smartwatch that can be built using whatever pieces you want, to achieve the functions you want. Similar to Google’s Project Ara, BLOCKS gives consumers a range of choices for the technology to be installed on their watch, so whether you’re into sports or adventure or are simply a techie, you can transform your BLOCKS watch into whatever you need.
The potential of BLOCKS is endless. As Phone Arena writes, “the plans go beyond that because the modules are planned to be an open platform design, which would allow anyone to make their own, meaning you could get fingerprint scanners, cameras, or even kinetic chargers.” Of course, a project as revolutionary requires funding, and in about a week’s time, BLOCKS will be launching its Kickstarter campaign. Think it’s too good to be true? We’re eager to see if the folks behind BLOCKS can really pull through and fulfill their promised features, but if they manage to pull it together, it looks like we’ll be in for a great future in smartphone technology.